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Sunday, 26 September 2010

E-commerce

What is E-commerce?
E-commerce can be known in different names such as e-commerce, eCommerce, e-businness. This basciallme means selling goods or services over the internet or other computer networks. E- comerce is a way in which a business is able to provide their goods 24/7, its almost like a store open continuusly, apart form the fact that there are no staff. Having an online business means that customers are able to view the products without having to move out fo the house, and they get to see products which are not in store. and it is very easy to pay for that product becuase all you need is your debut or credit card,a nd the products will be sent straight to your door.

New look
There are a lot of features that make Newlook a successful e-commerce which helps us in our lives. the first feature is that the site allows the user to locate the nearest store. this is very useful for the user as it allows them to have the ease of shopping online as well as being able to know that they have a store that is near to them, so that they can check the availability of the items they want in store.The second feature allows the user to have their own account which is very useful. It is a great feature because it organises and gives the user useful recommendations and customised offers. this is very useful as it develops over time due to what the customer likes to buy. therefore, the more you buy, the more recommendations and offers you will get. This is also very useful as it is an advantage for businesses as they are able to advertise extra items and encourage their customers to buy more, which leads to more sales of goods and products as well as a great business reputation.There is a very useful feature on this site which allows the user to track their deliveries online. This is an advantage because it gives the user peace of mind that their items that they have paid for are safe. This is also an advantage because it allows the user to claim for any missing or lost items. This is a great innovation for our society and online shopping has shaped the way that people are shopping and it has become a really easy and accessible form of e-commerce for businesses to adopt and raise business. This is especially good as people are now able to relax and has an insurance for their products being of a good quality and that it would be delivered in a good time.The next big feature is that the site allows the user to sign up to e-mail newsletters which will allow them to receive all of newest updates and newest offers and they will also be able to get the notifications of up and coming trends. The disadvantage to this is that the notifications can become so constant, that they end up taking space in in-boxes unnecessary and therefore, it can lead to the user having to waste time sorting them out. The advantage to this however, is that users are able to receive offers and updates and can cancel the notification process at any time.The next very useful feature is that the website allows the user to follow the website in all of the social networking sites. This is useful because it is interlinking the useful online service for the user which also allows the user to have easy access to the business. This innovation has allowed us to interlink businesses which has helped to improve economy and therefore, has benefited society as there is a bigger platform for businesses to get noticed and heard. As the e-commerce is online, one of the most useful features for the user is that they are able to use the size guide to interpret what sizing of clothes to purchase. this is extremely useful for the user as they will feel relaxed and comfortable in buying the clothing off of the website. This is an advantage for the e-commerce as well because it allows them to give the best possible customer service without dealing with the possible problems that customers may face with sizing issues. This may also be a disadvantage as people can misinterpret the size guide and then can get the wrong size clothing and then may lead to a cycle of events which takes up a lot of time in order to get the right item. This lengthy process will put a customer off from future purchases and then result in a loss of business for the company.
the final feature of the website is that it has a shopping basket which allows the user to add item to the bag in order to reserve the item. This is because in e-commerce websites, items can come and go in a matter of seconds. This is why, the shopping basket is such an advantage as it allows the user to do this. The disadvantage to this is that the other customers may miss out on the final item and may go to a different site when the other customer may decide to empty their basket making the item back in stock. This is very unfortunate as it results to a loss in sale.

Amazon

There are many features that make Amazon a very great a very useful form of e-commerce. The first good feature of this site is that Amazon allows the user to have recommendations. This is a good feature because the more you use Amazon, the better Amazon gets to know your liks and dislikes in what you buy and then recommends similar products.

 The next good feature of this site is that Amazon allows the user to view items that you may have viewed before hand. this is a positive aspect because it makes it very convenient for the user to navigate back and fourth without having to reload certain pages more than once. it is also very good as the user will be given more of a chance to view the item- This benefits the business because the more the item is viewed, the more chance it has of being sold.

 Amazon also allows the user to make lists of what they want; such as 'wish!', 'gift' and the regular shopping lists. This is a very good aspect as it allows the user of the site to organise their idea of shopping into different categories which is great for organising and updating or the future. This may be seen as a disadvantage as it may lead to constant unwanted notifications from the business to the customer, which can then lead to the customer being put from using the website. However, this can also lead to a major advantage for the business as they will be able to advertise in excess and gain more sales as the customer will want the items if they are advertised correctly. Advertising through websites is very innovative as it has allowed businesses to get noticed and increase sales by more that double in some cases.
Amazon also allows the user to track their packages and deliveries so that it is easier for them to make arrangements for the timings of the delivery. This is good as it allows the user to also keep track of packages, especially if they are worth a lot of money and then they will be able to claim any compensation if the item(s) are lost. Another great feature of this form of e-commerce is that there is a feature that allows the user to look at the reviews that have been given to each item. The reviews can be given by the people who buy and sell the items and the user themselves can also create reviews for the products that they have purchased. the application 'Your Account' allows the user to update the settings of the account which can include; e-mail; bank details; username; password; media library; magazine subscriptions and e-mail notifications. This is a major organisation process which has allowed us to use e-commerce in order to pick and choose the items of our preference and disallow the items that are unnecessary for our use of time. This also makes e-commerce a lot more quick and efficient to use.There is a feature on Amazon which allows the user to have competitive price sorting which allows the user to find and choose the best possible product at the best possible price. This is an advantage as the the customer is left extremely happy because they haven't put a lot of effort into finding the ideal product. Amazon have the great customer services that allows them to help the customers in refunding, delivery, and general customer services. This is an advantage as it allows the customer to feel at ease with the service that they are receiving which also give the business a great name to get repeat business.

Advantages
The great advantage of e-commerce is that it allows businesses to gain quicker and more rapid sales without the restrictions of distance and time. It is also an advantage as the business can be accessed at any time of the day or night by customers. This has shaped our society as we are now undergoing the payment procedures quicker and faster making it efficient and more reliable. The costs involved in taking an order is highly greater traditionally compared to doing it online, which is very cost efficient for the business. This has positively affected our society as costs for businesses have been cut, therefore, allowing room for more profit. this also then relates to a positive economic outlook.Also, electronic ordering eliminates errors that may develop in traditional order taking. This has allowed us to amend and eliminate errors that traditional order taking has risen and we are now able to obtain a more successful e-commerce system.E-commerce is also the most cost efficient way of doing business, it allows the business to run very cheaply with out fixed costs such as rent.This then enables businesses to reinsert profit into the e-commerce in order to enhance it and create a more efficient and cost effective system. It also eliminates the hassle in opening a business and employing a lot of staff which makes E-commerce more efficient. E-commerce reduces the time that is involved in shopping such as the time it takes for the shopper to sort out the items the want from the ones that they don't want. The opportunity for the business to sell alternate items increase as they are able to showcase all of their special offers. E-commerce eliminates all of the unnecessary document preparation that is involved in the transactions as they can all be done online and electronically.This then allows the business to advertise more eco-friendly as they have eliminated the use of paper, therefore increasing the business reputation and then resulting to an increase in custom for the business.  E-commerce is a great way for the business to save money in areas where money is spent such as overtime and supervision expenses. this will then lead to the business being able to put in more capital into the online website in order to improve it. Another advantage is that E-commerce also removes the need of extra and unnecessary personnel that may be required in the traditional business.This therefore saves the business money which they will then be able to reinvest into the business and create a better system which will increase chances of profit.

The way that businesses can improve their custom is by offering a deal on the delivery and returns; this shows the customer that the business is very concerned about the customer services and they are efficient at deliveries and returns.
Disadvantages
The first disadvantage is that you never know if the product that you are viewing is the product that you will receive. therefore, it leads to an increased number of returns and refunds which not only put the repeat customer off from buying again but also it is  very time consuming for the business. This has affected our society very negatively as businesses are losing out on the increasingly important customers that they need to keep there business alive. If they are not able to do this, it could mean that businesses miss out on getting the best from the market.The second disadvantage is that there is a certain percentage of customers that fear in buying online as they feel that it is unsafe and complicated to use. This then leads to the business loosing out in profit. This then results in the economic outlook becoming negative as businesses are failing to meet the requirements and expectations of the customers. This also affects society as users will find it difficult to use and trust website based businesses and will also pass their feelings onto other customers which will significantly decrease the businesses reputation, value and profit.The third disadvantage is that there is also the fear of viruses and hackers which can lead to your personal details being stolen and a whole series from events that would follow from that which then puts the customer off buying and the business will find it harder to maintain a good name. The last disadvantage of E-commerce is that some businesses which don't have the right means or qualifications and help required to set up an E-commerce will find it hard to do so and will need to search for the correct equipment and labour; which may become very pricey for the business.


Telegraph Media Group launches new fashion and beauty website

An innovative addition to Telegraph.co.uk which seamlessly integrates editorial with e-commerce.

On September 6, Telegraph Media Group launched a new dedicated fashion and beauty website within Telegraph.co.uk. Innovatively designed to seamlessly integrate the Telegraph’s world-class fashion and beauty content with e-commerce – making it easy for readers to directly purchase items that our experts, including Hilary Alexander, Kate Shapland and Justine Picardie, recommend.

This is a really revalent news story news story as it explains the positivity and the advantages that e-commerce pose as well as the disadvantages that they overcome.

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